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In this issue of the Go Montessori E-news…
There is NO Better Time for Marketing Than Right Now!And that’s not a gimmicky headline created just to get your attention. If you haven’t begun your marketing efforts for Fall 2012 enrollment, please start. If you need assistance, please call us. Although there are significant variations around North American, most schools – public and private, begin their enrollment efforts in February and March. This typically means that schools send home enrollment packets with their current students, and begin marketing in the community to attract new students. If your school is going to be one to capture new students, you must ... Defining and Measuring Success for Marketing CampaignsDefining success when it comes to marketing can be confusing and frustrating, even to the most seasoned business professional. So it’s no wonder that many Montessori administrators have a difficult time deciding whether or not spending money on marketing is worth it. One of the most common mistakes – one that adds to the confusion of determining the value of marketing – is failing to establish reasonable goals and measurements for success. The old “I’ll-know-it-when-I-see-it” approach is woefully inadequate given the costs that are associated with properly marketing a school. Managing Communications With Your School FamiliesA few months ago, Go Montessori learned of a relatively new service being offered by a company called Schoolicity. Schoolicity is a Montessori-specific school management and communications system. In addition to an easy-to-use school/student database system, Schoolicity provides easy communications with calendaring, email groups, and automated announcement/notice emails. It also provides a complete parent-teacher conference scheduling module, volunteer management tools and a complete online forms system. 8 Tips for Your WebsiteLike other tasks at your home or business, your website needs dusting off occasionally too! Parents are shopping for their school options online more than ever before. Go Montessori Welcomes New Clients!Go Montessori would like to welcome our newest clients – 18 in all representing 11 different states (and one province)! Thank you for becoming part of the Go Montessori family! Atlanta International Montessori Bowman School Brackendale Montessori Carmel Maria Montessori Cathedral Hill Montessori Chemung Valley Montessori Children’s Garden Montessori Children’s Own Montessori Folsom Montessori For Kids Sake Montessori Little Genius Montessori Midwood Montessori, Inc. Montessori Children’s House of Kennesaw Montessori of Alameda Montessori School of NY International Sherwood Forest Montessori St. Martin’s Episcopal Montessori Waterfront Montessori Calendar of EventsVisit this link for our current calendar of Montessori events. Join Us on Facebook!It’s easy! Just go to www.facebook.com/gomontessori and click “LIKE”. We update this page with new ideas, new client websites, and often have contests! |
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